Google AdWords is a quick and simple way to advertise on Google, regardless of your budget. AdWords ads are displayed along with search results on Google, as well as on search and content sites in the growing Google Network, including AOL, EarthLink, HowStuffWorks, & Blogger. With searches on Google and page views on the Google Network each day, your Google AdWords ads reach a vast audience.

When you create an AdWords keyword targeted ad, you choose keywords for which your ad will appear and specify the maximum amount that you are willing to pay for each click. You only pay when someone clicks on your ad. To save you even more money,  AdWords Discounter automatically reduces the actual Cost per Click (CPC) you pay to the lowest cost needed to maintain your ad's position.

When you create an AdWords site targeted ad, you choose the exact Google Network content sites where your ad will run and specify the maximum amount that you are willing to pay for each thousand page views on that site. You pay whenever someone views your ad. As with keyword targeted ads, the AdWords Discounter automatically reduces the actual CPM you pay to the lowest cost needed for your ad to win the placement on that page.

There is no minimum monthly charge with AdWords; just a nominal activation fee. You can choose from a variety of ad formats, including text, image and video ads, you can also easily track your ad performance using the reports in your online account Control Centre.

However, if you think this is all a bit complicated why not let our team manage your Adwords account for you.  We can guide you in the most cost effective search terms and monitor AdWords success. We charge a small monthly fee or can include this service in a maintenance contract.