Design365

  • Latest Design365 News

    Below is an article published about us at Bdaily.co.uk

    County Durham marketing company doubles in size. A leading North East marketing company has grown by 30% in the last year and has announced plans to double its office space for 2017 thanks to new projects with high profile clients.

    Continue reading
  • Google Mobile Intrusive Interstitials Penalty

    Google has officially confirmed they have begun rolling out the intrusive mobile interstitial penalty yesterday. Google warned us that this was coming almost a six months ago, and it did start rolling out on January 10, 2017, as Google promised.

    Continue reading
  • ‘Dirty Cow’ Linux OS Vulnerability

    If you have a web site hosted with us, you may have noticed a little pop-up message when you log into the back-end of your website. This pop up may look like this:

    Continue reading
  • 6 Critical errors of SEO

    Are you making any of these critical SEO errors on your e-commerce site?

    A lot of people believe that when you create an e-commerce website and upload hundreds or even thousands of products, the search engine traffic will just start rolling in.

    Continue reading
  • What will blogging do for your SEO?

    How many of you can say that you have a blog on your website and it’s used correctly on a regular basis?

    Continue reading
  • Facebook... Is organic read dead?

    Facebook are constantly changing the way they prioritise posts on Facebook, especially for business pages. It’s now harder than ever to get a good reach and following organically.

    Continue reading
  • How Long Does SEO Take To Work?

    This is one of the most common questions within the digital marketing world and the hardest to answer. Hopefully this blog post will give you a better understanding of today’s SEO practices.

    Old SEO used to purely focus on a small amount of ‘golden keywords’. These were the sole focus for SEO at one point, where everyone was fixated on if your business was ranking #1 for your most popular key phrase. Don’t get us wrong, this is important but with SEO changing at the speed it is, it’s not the only factor to focus on. If you are only focusing on a small group of generic keywords, the chances are that isn’t what people are searching for, therefore you’re not being found for what really matters. The emphasis should be on a much larger number of natural language search terms, especially with the use of Siri and Google Now becoming so popular.

    If by asking ‘How long does SEO take to work?’ you mean ‘How long will it be before I get top rankings?’ then you’re mistaking outputs for outcomes. Selling ‘top rankings’ is easy because it’s what every business wants to hear, but what good is a number #1 ranking in Google when your business doesn’t generate any sales or leads? SEO is focussed on optimising your website to ensure that people find your products/services and they convert.

    There are so many other factors to think about when trying to give someone an answer to ‘How long will the SEO take to work’ including

    • how long the site has been around for.
    • how much (if any) SEO you’ve had done on it previously.
    • what shape the website is in.
    • how much content is on it.
    • its link profile and a number of other SEO factors.

    No two websites are the same and that’s why it’s so important to get a unique review and audit of your site before starting any SEO service.

    Many experts, including ourselves, will tell you that it takes 4-6 months minimum to start seeing results from a good SEO practice. This is generally the case, however, like stated previously, every website is different and this figure can be more or less depending on the initial audit and review of your website.

    Many people expect to see all of their dreams come true within a week. With SEO, this isn’t the case. Studies have also shown that most companies underestimate the time and money that goes into good SEO services and unfortunately, a lot of them drop off after just a few short months or less as they weren’t getting the results they thought they would. If we could just ask you to take into consideration everything we’ve said here and give SEO a very bare minimum of 6 months before you expect to see good results.

    SEO, when properly invested in and done correctly is one of the best ROI’s (return on investments) out there. Just make sure you get all the information you need before making your decision.

    If you’d like to take a look around our SEO services, please visit www.seo365.eu and contact us today for your website review.

  • Facebook's Latest News Feed Update

    So Facebook have released yet another news feed update and this time, a lot of people will feel the effects. Facebook have revealed that their latest update will be to prioritise updates from your friends and family on your news feed, above those from pages and publishers.

     

    Facebook states “Our top priority is keeping you connected to the people, places and things you want to be connected to — starting with the people you are friends with on Facebook. That’s why today, we’re announcing an upcoming change to News Feed ranking to help make sure you don’t miss stories from your friends.”

     

    Facebook claim that they’re going back to their roots and giving people the stories that matter to them first. The effect this update will have on businesses, mainly ones with a lower social media following, is huge! Effectively, Facebook is pushing all page and publisher updates to the bottom of the list. This is certainly going to impact page reach negatively.

     

    Facebook states: "Overall, we anticipate that this update may cause reach and referral traffic to decline for some Pages. The specific impact on your Page’s distribution and other metrics may vary depending on the composition of your audience. For example, if a lot of your referral traffic is the result of people sharing your content and their friends liking and commenting on it, there will be less of an impact than if the majority of your traffic comes directly through Page posts."

     

    So you’re reading this article and probably think that this is the end of the road for your business on Facebook, that you should just give up? Wrong! There are still some ways to help ensure that your business is still seen on Facebook and here are a few of them;

     

    • Focus on video posts
    • Use Facebook Live – as much as possible!
    • Always include imagery
    • Pay to amplify reach
    • Monitor insights daily

     

    These few tips should help you with this latest update. The most important two are focussing on video posts and paying to amplifying reach. Here at Design365, we can help you with Facebook paid ads, boosts and more, all to help you get through this latest social media update.

     

    Facebook's also released a new “News Feed Values” document which outlines the driving logic behind their decisions as to how they refine and improve the News Feed algorithm. If you get a few moments, please take a look through the News Feed Values, there are some very important and helpful hints on there to help your business stay visible on Facebook.

     

    If you have any questions about how this may affect your business on social media or for any other related enquiries, please contact us.

  • Middlesbrough Football Club Foundation

     

    Here at Design365, we take charity very seriously and recently we have been raising money for MFC Foundation.

    Every Friday, in the Design365 towers, we give everybody the opportunity to dress down and be casual for the day. By participating in the 'casual Friday', we ask that staff donate to the MFC foundation box. We will be having cake bakes and other fund raising ideas like fancy dress and sponsored challenges, we will keep you updated on these!

    "MFC Foundation was set up by Chairman Steve Gibson as the independent charitable arm of Middlesbrough FC. Though it uses the official Boro brand to engage with various members of the community, MFC Foundation exists as a separate entity from the football club."

    If you want to read more about MFC Foundation, please visit their website here -

    http://www.mfcfoundation.co.uk/

    MFC Foundation Charity Box

    Every 3 months the staff will select a new charity to fund raise for so stay tune for updates!

  • Responsive Web Design... Reasons to upgrade!

    landscape2

    Is your website in danger of dropping off the search engine results pages?

    Google launched an update last year stating that they were going to start to favour websites which were mobile friendly. According to Moz.com, the number of mobile-friendly web pages in mobile search results increased by two percentage points (from 70% to 72%) after the original update rolled out.

    Responsive Web Design can also improve SEO (search engine optimisation) and increase conversion rates. Local search is becoming increasingly popular (on mobile phones) so having a responsive website will increase the ability of your website to be found by local users.

    Responsive Web Design (RWD) is simply an approach of laying-out and coding a website so that the website provides an optimal viewing experience, ease of reading and navigation with a minimum of resizing, panning, and scrolling across a wide range of devices (including desktop computer monitors, tablets and mobile phones).

    Having a responsive site can benefit you in a few ways:

    Google Factor:

    Google recommends a responsive approach for SEO. Managing the SEO for multiple mobile and desktop sites can be difficult and has been proven to be less effective compared to a responsive site. Responsive sites avoid duplicate content. Webmasters who create mobile versions of their website usually just duplicate the content from the main website. By doing so, this immediately removes all the credibility of the mobile site from an SEO perspective.

    Note from MD: There are also whisperings from Google that they will be creating a mobile only search engine for mobile devices which will have a massive effect on non-mobile friendly businesses.

    Better, faster, smarter user experience:

    Putting your customer first is key and ensuring that their experience on your site is the best it can possibly be. Having a responsive and mobile friendly site means that the user can enjoy the site to its full potential regardless of what device they're using to view it on.

    Cost effective:

    Even though initially responsive sites take a little longer to put together, they survive a lot longer and future management, support and upgrades only need to be applied to one place which saves time and money.

    Improve conversion rates:

    An optimised and consistent site, no matter what platform it’s viewed on, provides a better experience for the user which is more likely to lead to them engaging with you.

    If you want to see some of our recently launched responsive sites please visit our portfolio

    If you think it's time you finally made the change to your website, please contact us!

1-10 of 89

Page:
  1. 1
  2. 2
  3. 3
  4. 4
  5. 5
  6. ...
  7. 9
Our Location

Head Office

15 Parsons Court, Welbury Way, Aycliffe Business Park, Newton Aycliffe, Co-Durham, DL5 6ZE

Our Location

Gateshead Office

Gateshead International Business Centre, Mulgrave Terrace, Gateshead, Tyne and Wear, NE8 1AN

There are many different options for funding towards your website - find out more
This site uses cookies. By continuing to browse this site you are agreeing to our use of cookies. Find out more here.
x