Marketing tips of the week
1) Loyalty - building loyalty gives your customers a reason to return
2) Competitors - dont be afraid to use techniques used by your competitors
3) Email Signature - use this as a marketing tool, add links to your social media pages, links to your website, add your mission statement or company strap line
4) Testimonials - Adding client testimonials to your site builds confidence
5) Comment - Comment on associated blogs and social media
6) Data capture - Use offline and online techniques to increase your mailing list
7) Stakeholders - build a relationship with local businesses and members of the community
8) PR - Send out press releases when a new product is launched
9) Awards / Accreditations - List any awards or accreditations your company has on marketing literature, this will build confidence to the customer
10) Layout - Keep marketing material clear and easy to understand
