Tag Archives: search engine optimisation

New site launched for Equine Lockers, an online retailer selling executive cases for sports and leisure. They required an e-commerce website to promote their brand online as they ship worldwide. We have produced an e-commerce website which fits in with the current branding.

SEO stands for Search Engine Optimisation, making your website search engine friendly so it lists higher on the major search engines such as Google and Yahoo. SEO can be done in-house but can be very time consuming and there are a lot of considerations, including how the site is built, what keywords are researched and used, and number of back links to name a few.

Design365 use SEO to:

Promote websites online allowing your target market to find it!

We research the most popular keywords so your website can be found when customers search for certain words or phrases.

Identify correct titles and descriptions and adding in internal and external links

Add products to shopping feeds to increase the number of people viewing the products.

For help with search engine optimisation please contact us....

Gilling Old Mill Cottages are located in Gilling West a small picturesque village just outside Richmond, North Yorkshire. The four self catering cottages are set in 100 acres of woodland, with panoramic views and two fishing lakes. You can also have exclusive hire of all four cottages and the land, hire a marquee and have the perfect country wedding party.

Gilling Old Mill Cottages required a brochure website to promote their four self-catering holiday cottages to a wider target audience. The website includes a photo gallery, information about each cottage and about the local area. Search engine optimisation has been added on the site to generate more enquiries and improve the websites results on Google.

Diamond Commercial Cleaning is a commercial cleaning company based in the North East of England. Offering a cleaning service in factories, offices, health centres throughout County Durham and covering the North East and North Yorkshire. They offer a competitive and flexible service and work with all sized businesses large and small.

They came to see Design365 as they required a new brochure website which included effective 'Calls to Action,' links to social media and effective SEO.

We have designed Diamond Commercial Cleaning a professional site which is informative, stylish and modern.

New e-commerce website has been launched for The Baby Patisserie. The Baby Patisserie sells boutique clothing and shoes for babies and children. Find the perfect present to welcome a new baby.

We have designed a bespoke e-commerce website for The Baby Patisserie to promote the site online, to include a mailing list feature and to create an easy to use site for the client and the customer.

Sign up to receive discounts and special offers from the Baby Patisserie.

New site launched for Sparkle People and Development. They are a coaching, training and development company based in the North East of England, putting the Sparkle into your staff and your business.

Design365 have designed a bespoke e-commerce website for Sparkle People and Development to sell their coaching material online.

Sparkle people and development's site includes a signup form enabling the company to build up a customer database, send out future event information, links to social media pages and a company blog to send out useful tips, articles and to promote events.

Social Media
Social Media allows users to interact with others via social websites, commenting on information they find and sharing information. It has changed the way people use the Internet, Social Media is now an important marketing tool for every business. The 10 most popular social media sites are: 

Blogging
Blogs are a popular medium for people to express both opinions and knowledge online. Blogs are usually the work of a single individual, occasionally a small group, and often are themed on a single subject. More and more companies are also writting blogs for their clients and other individuals with similar interests. It allows them to stay up to date with the company, find out about events and special promotions. Blogs allow others to contribute; commenting on others’ blogs can be a good way of:

Videos
Google has now started to include video results, on search engine result pages, so a well optimised video could land you a good position on Google. Here are 4 different ideas for the use of video on your website: 

Once you have your video you can upload it to video sharing sites including the most popular YouTube. Make sure that your video is high quality a poor video may have a negative impact on your services or products.

CFG Finishes are experts in wood coating and exterior joinery finishes. The company based in County Durham, offer a number of services and offer factory finishes to bespoke joinery. CFG Finishes came to see Design365 for advice on a brochure website. They offer a Teknos maintenance treatment pack which will care for exterior timber. We have designed CFG Finishes a website to include the following;

Contact details

Request a call back form

Links to buy products from their sister site Glenwood Decorating Supplies

Information about their services

Added SEO onto the site to improve the sites visibility

Starting your own business can be very costly. At Design365 we have come up with a solution. The Pay As You Go website includes everything you need to get your business up and running.

You will receive; 

*On-going support and marketing advice

*Continuous design updates

*Managed monthly newsletters

*An e-commerce website designed around your brief

*Links to social media pages such as Facebook, Twitter, LinkedIn

*Submission to shopping sites

To find out more, please contact Design365...

What is the importance of consistent branding?

Branding creates a personality for your business and also helps you to stand out from the crowd, offering you an advantage over your competitors. The branding should be recognisable, helping customers identify your company by your logo and branding, this is integral to a business’s success.

The first thing that people notice when looking at company literature such as a website, brochure and business card is the logo. The logo needs to represent the company message and work online and offline, across all literature.

This will enable you to have a consistent strong brand, this will add value to the customer.

For more information and help with your company branding, please contact us...