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Web Site Design
Is your website in danger of dropping off the search engine results pages?
Google launched an update last year stating that they were going to start to favour websites which were mobile friendly. According to Moz.com, the number of mobile-friendly web pages in mobile search results increased by two percentage points (from 70% to 72%) after the original update rolled out.
Responsive Web Design can also improve SEO (search engine optimisation) and increase conversion rates. Local search is becoming increasingly popular (on mobile phones) so having a responsive website will increase the ability of your website to be found by local users.
Responsive Web Design (RWD) is simply an approach of laying-out and coding a website so that the website provides an optimal viewing experience, ease of reading and navigation with a minimum of resizing, panning, and scrolling across a wide range of devices (including desktop computer monitors, tablets and mobile phones).
Having a responsive site can benefit you in a few ways:
Google recommends a responsive approach for SEO. Managing the SEO for multiple mobile and desktop sites can be difficult and has been proven to be less effective compared to a responsive site. Responsive sites avoid duplicate content. Webmasters who create mobile versions of their website usually just duplicate the content from the main website. By doing so, this immediately removes all the credibility of the mobile site from an SEO perspective.
Note from MD: There are also whisperings from Google that they will be creating a mobile only search engine for mobile devices which will have a massive effect on non-mobile friendly businesses.
Better, faster, smarter user experience:
Putting your customer first is key and ensuring that their experience on your site is the best it can possibly be. Having a responsive and mobile friendly site means that the user can enjoy the site to its full potential regardless of what device they're using to view it on.
Even though initially responsive sites take a little longer to put together, they survive a lot longer and future management, support and upgrades only need to be applied to one place which saves time and money.
Improve conversion rates:
An optimised and consistent site, no matter what platform it’s viewed on, provides a better experience for the user which is more likely to lead to them engaging with you.
If you want to see some of our recently launched responsive sites please visit our portfolio.
If you think it's time you finally made the change to your website, please contact us!
We've just created a new site for the lovely Al Forno restaurant in Darlington.
"Al Forno Italian Restaurant is a fantastic place to meet and eat. Choose from a range of superb, fresh Italian food, beautiful wine and excellent service. Pop in for a cappuccino or a glass of wine, tuck into a fresh summer salad, grab a sandwich or sit down to a home cooked Italian dinner cooked by one of our award winning chefs."
Take a look at the site and let us know what you think!
“Torus Logistical Solutions is a well-established and successful recruitment agency, their head office is in Stockton on Tees.
We have recently created a fully responsive site for Torus which is sophisticated and very user friendly!
Check out the full site here > http://www.toruslogisticalsolutions.co.uk/
BCS Preservation is a Darlington-based contractor specialising in property preservation and environmental services. With over 45 years of experience in the industry between the senior surveyors, they have a wealth of knowledge in a wide variety of property concerns from rising damp to cavity wall tie replacements, dry rot to radon gas.
We have recently re-designed their website to make it fully responsive and mobile friendly.
Take a full look at all the services they provide here > http://www.bcspreservation.co.uk/
Take a look at our latest fully responsive site – Eye Flight Films.
“THE most complete and fascinating tour of the Southern Lakes ever produced.
All-new extensive aerial footage brings you previously impossible views, gripping tales of murders and ghouls, lost history and the stories hidden in the heart of Britain’s most astonishing scenery.”
There are a number of historic stories shared in the Eye Flight DVD and guide book, these include Beatrix Potter, Donald Campbell, the Wastwater Murders and more!
Take a look at the products available and the full site here - http://www.eyeflightfilms.co.uk/
Here’s another example of a fully responsive and mobile friendly site that we’ve launched. Take a look around it and tell us what you think!
“Established in 1980 Aycliffe Fabrications is now a successful, well established company renowned for high quality work and exceptional service and we take pride in our reputation which has built up over many years. We manufacture bespoke metal products in Mild Steel, Stainless Steel and Aluminium ranging from the everyday 'useful things' to large artistic commissions and everything else in between.”
Full site here - http://www.aycliffefabrications.co.uk/
Another site that we’ve recently launched after making it fully responsive and mobile friendly was this one for Just Juels.
“This is a family run business trading for over 2 years with friendly, helpful staff and modern, classy 'chic' surroundings, selling affordable designer jewellery ranges to suit all ages and all pockets. We work very hard to give you the best experience in store and online and are adding designer brands on an ongoing basis to ensure we have plenty choice of the hottest on trend brands. We stock many big names and everyone should find that special piece to reflect their personality.”
Please take a look at the full site here and tell us what you think - http://www.justjuelsjewellery.co.uk/
Here’s another example of our work, we’ve recently created a new fully responsive and mobile friendly site for CCN.
“At CCN IIS we are committed to firstly help our clients win and then deliver on all aspects of project completion from initial CONCEPT through DESIGN and then BUILD followed with leading AFTER CARE support.
We LISTEN to what our customers say and view our customers as our best source of learning as to how we can improve. We are constantly searching for faster, quicker, more effective and competitive solutions to achieve excellence in our products and in our service to our market.”
Check out the full site here - http://ccn-uk.com/
What do you think of this new site we’ve recently launched? The Art Inc site is very image-based to reflect the nature of the business. We’ve designed it so the site is fully responsive and mobile friendly.
Art Inc comprises of a dedicated team of professionals whose experience encompasses a range of related skills, including commercial space-planning and interior design disciplines, high tech visualisations and animations and state of the art paint technologies.
The team is extremely personable and they listen with an open mind to any client proposals offering the best available service and advice on your personal projects. Art Inc bring years of continuously evolving experience to bear to make your visions a reality to truly astound.
To check out their gallery please visit their site and tell us what you think http://art-inc.co.uk/