Google alerts are emails sent to you when Google finds new results of a choosen search term. You ask Google to notify you if a specific search term is mentioned anywhere on the web, you can also add the URL of a website as the search term. If the search term is repeated online you will recieve email notification informing you if a post, article or link has been added to the site. This can be useful for website owners, to find out who is linking to your website.
These results can be web pages, newpaper articles or blogs that match your search term.
Use Google Alerts to monitor anything on the web, for example:
- Find out what is being said about the company or product
- Monitor a developing news story
- Keep up to date with a competitor or industry
- Get the latest news on a celebrity or sports team