SEO (Search Engine Optimisation) is a process to improve your visibility and relevance to the search engines such as Google or Bing. Search engines use unique and ever changing methods to decide which site is most relevant for each search that a user may type. Your job as a website owner or manager is to ensure that your site is built and designed within the search engines guidelines, and uses researched and relevant content for any searches that you wish to be found for. This can amount to a lot of work, depending on how competitive your search phrases are and a lot of trial and error.
There are many different approaches toward the same goal, which is a page one listing for your preferred search terms, that require a lot of specialist techniques and tactics that will improve your visibility on search engines. When this is done right it increases the number of visitors to your site, which if set up properly, with the right calls to action will ultimately increase your sales and enquiries.
SEO365 have worked with many websites, taking their SEO onboard and improving their search engine rankings. As well as, providing structured support and ensuring that your site avoids any of the many pitfalls that doing SEO incorrectly can cause. We also offer guidance on usability, mobile friendliness, site speed and navigation, all of which greatly count towards your SEO success.